(WHAT IS) THE WHITE MATTER?

For the past year, we have been working feverishly behind the scenes on our new film (What is) the White Matter? The film combines into a 50-minute package everything we hold dear at Breach Candy Group: creative use of new digital technology, innovative ideas, visual aesthetics, working in difficult locations with real people, originality and thinking outside conventions.

The film was shot in entirety over 10 days (and over 40 degree temperatures) in Varanasi, India.  We used only cheap HDSLR cameras and a GoPro underwater camera for the shoot. What normally involves a budget of tens of thousands of dollars, we were able to squeeze into a guerilla film-making shoestring production that innovated with ideas and technology rather than with getting stuck on funding.  We will be writing here more about how this is possible when you believe more in your ideas rather than established models of getting things done.

We are, needless to say, delighted with what we have achieved.  You can see the trailer below.

Besides, a comment from the film’s sneak preview makes it all worth it:

“Well that was a proper mindbender! Above all, I was drawn into the mood…the soundscapes and such created almost a space to itself, it was the sound of the ‘void’ in motion…?…it certainly places the viewer in the position of “K” , and the imagery in time lapse and other styles created a sense of transcendence/atmosphere for me that was otherworldly even while being very much in the world…I enjoyed the the intermixing of the city-history, the bending of time and space, the aura of claustrophobia and even mortal dread, they all combined into a visual treat for the senses…”

We will be posting showing times shortly on our film website at www.whatiswhitematter.com.